The United Bank for Africa (UBA) and British Airways on Wednesday announced a partnership that will create incentives and reward their loyal customers who are cardholders of the lender.
According to a statement by the two organisations, the incentives based promotion, which will last for six months from November 2019, will ensure that UBA customers will get discounts when they purchase their British Airways tickets using their UBA cards.The promotion, the statement said will allow customers to enjoy up between 10 percent to 15 percent discount on any ticket purchased during the campaign.
The ticket fares is exclusive of taxes as is applicable to purchases of all goods and services.
The collaboration is aimed at increasing customer experience and satisfaction for both UBA Cardholders and customers of British Airways.
UBA General Manager, Corporate Bank Muyiwa Akinyemi, noted that the collaborations between the two organisations was carefully thought out to ensure that loyal customers of the two institutions are duly rewarded while ensuring that they also receive more value for their money.
He said persons without a UBA account would have to procure a card instantly from any of the business unit of the lender to enable them to benefit from the promo.
“UBA is excited to collaborate with one of the foremost Airlines in the world to run a promotion aimed at rewarding our cardholders and premium customers who will enjoy discounted tickets and other ancillary benefits such as loyalty points on the British Airways Executive Club,” Akinyemi said
He explained that as a customer-centric institution, UBA is always on the look-out for services and reward schemes that will ultimately benefit the customers, in line with its Customer 1st policy.
He noted that the bank has plans to partner with other airlines in the future to provide further opportunities to cut cost of traveling for its customers.
“For now, we are partnering with a pre-eminent airline that offers class and distinction,” he said.
British Airways in West Africa, Kola Olayinka, noted that the airline is pleased to partner with the bank due to its huge customer base and wide reach, adding that with the partnership, more customers will be able to enjoy the promo.
“British Airways is excited to partner with UBA, Africa’s Global Bank, to create a mind-blowing promotion aimed at raising awareness about this service to be rendered by both institutions.”
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