Samsung kicked off the new year by launching three new smartphones.
The South Korean electronics maker unveiled the Galaxy A3, Galaxy A5 and Galaxy A7, which are all water and dust resistance, early Monday morning.
Each handset is designed with metal frame and a 3D glass back that was used in the Galaxy S7 and Galaxy S7 Edge.
The new line includes a small 4.7-inch (A3), the standard size of 5.2-inches (A5) and a larger design of 5.7-inches (A7).
Users will be able to pre-order the devices starting January 20.
'At Samsung, we are always trying to ensure our customers have the most advanced products on the market,' said said DJ Koh, President of Mobile Communications Business, Samsung Electronics.
'The latest Galaxy A series is a testament to this.'
'We integrated our unique approach to design as well as the features Galaxy customers have come to love to provide added performance without compromising on style.'
The new series comes a day after Samsung announced it will be sharing the results of an investigation into what caused some of its Galaxy Note 7 smartphones to catch fire.
The firm said in October it was examining all aspects of the phone, suggesting there may be a combination of factors that contributed to one of the costliest product safety failures in tech history. While Samsung originally put the problem down to the battery manufacturing process, reports earlier this week claim there was a fault in the phone itself.
The latest report suggest the fires were caused by an 'aggressive' design flaw that squeezed the phone's battery pack to dangerous pressure levels.
Samsung axed its Galaxy Note 7 smartphone in October this year, stopping production of the faulty device a day after it halted global sales of the product and offering everyone their money back.
The South Korean tech giant said it made the final decision to stop production for the sake of consumer safety, after a huge number of the phones overheated and spontaneously burst into flames.
The Galaxy A is also available in four colors including Black Sky, Gold Sand, Blue Mist and Peach Cloud.
Users can capture memories with the enhanced front and rear 16-megapixel cameras, which the firm says are now more stable with accurate autofocus, which creates 'vibrant and clear photos'.
And selfies can now be snapped in low-lighting conditions.
However, the Galaxy A3 has a 13-megapixel rear camera and an 8-megapixel front facing camera.
'With the Galaxy A, taking selfies has never been easier,' Samsung explains.
'Touch anywhere on the screen to easily snap a high-resolution selfie with the floating camera button and use the display as a front flash for bright pictures.'
Users can leverage modes such as the Food Mode, to optimize photos and enhance the color of images.
This is also the first Galaxy A series to include iP68 water and dust resistant technology, which is capable of withstanding the elements such as rain, sweat, sand and dust.
The new series is designed with a larger memory and expandable storage with microSD support up to 256GB.
All of the smartphones are equipped with reversible USB Type-C port for easy connectivity including hassle-free charging.
It also features Always on Display so users can quickly glance at the time and calendar without waking up the device, saving time and battery.
Users have access to Samsung Pay, which allows them to make and secure mobile payments anywhere that offers Magnetic Secure Transmission and Near Field Communication (NFC) technology.
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